We realised not that long ago that the biggest distraction to our loyal television followship was not outside activity, it wasn’t family discussion, it was the mobile phone. We all do it don’t we? The moment the show lacks a little something we check our phones. It might not... Read More
Some Google+ Housekeeping Matters Everyone has had a shot at blogging about Google+ and discussing the benefits for business. One of the better articles that has been circulated is ‘Google+ SEO’ by AJ Kohn. So I am not going to follow suit, I am not going to tell you... Read More
The release of Facebook Timeline for Business Pages has caused a flurry of comments both for and against its development. Love or loath the changes they are likely to be here to stay come March 30. For the uninitiated here is a summary of major changes, along with some... Read More
In our everyday life we’re all well aware of the gender divide (I certainly am). But up until now social media has been a playground for both sexes with no stark preferences. I mean we enjoy both Facebook and Twitter don’t we? There are differences of course - AdAge... Read More
Guest Post by Alyssa Clarke - Well, the dictionary defines rave as an all-night party or a never ending enthusiasm. What do I mean by creating a rave worldwide? I’m referring to a business or just news that gains immense popularity overnight. Have you noticed the ‘people talking about’... Read More
Guest Post by Vicky Anscombe Ever since the birth of the ‘Tweetbreak’ (you know, when during the ads, hordes of outraged/delighted/bemused/horrified Twitter users take to their accounts to make their voices heard), the link between TV and social media has been undeniable. I suppose it really hit home when... Read More
Why We’re Dumping Our Facebook Page for Google+ We’ve decided to dump our Facebook page. We haven’t made the decision lightly. After all, Facebook has more than 800 million members worldwide, 10 million members here in Australia and a recent valuation has Facebook worth $100 billion. So it does seem a little... Read More
The girls in the office are talking about it, your bestie is planning a wedding using it, and you are scratching your head wondering how to go about using Pinterest for your business. Recently declared one of the web’s top ten social media sites by Hitwise, Pinterest is a... Read More
Incorporating Social Media into Your Small Business Marketing Plan Guest Post by Amy Moczynski Social media isn’t just something for college students and your teenage neighbors anymore. Now, a social media presence is a vital part of a digital marketing strategy and businesses need to use it alongside SEO efforts... Read More
The way in which we communicate with people today is much different than it was only just a few years ago. We keep connected with all of our friends via a computer, a smartphone and tablets. And if someone had told you five years ago they had 500 friends... Read More
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